Level 2

Apple said they made $20bn last quarter. This is because of the new and expensive iPhone X. The iPhone X was criticised for being $1000. Apple sold less iPhones than before but they made more money because of the higher price. The iPhone X was their most popular phone last quarter.

Apple sold 77.3 million iPhones in the last 3 months of 2017. Three new iPhones were released last year. Only the iPhone X is incredibly popular though. The iPhones 8 and 8 Plus have been less popular than in previous years.

There has been a lot of concern about the success of the iPhone X. Investors have been anxious over whether or not it has been as successful as they had hoped. There has been lots of news about Apple making fewer iPhone X’s because of low demand.

The iPhone is the most popular phone in the world. There are 1.3 billion people with iPhones.

 

Difficult words

Quarter: One of four parts

Expensive: Costing a lot of money

Criticised: To find negative things about someone or something

Popular: Someone or something that is liked by many

Released: Made available to people

Incredibly: Hard to believe

Previous: Happening before a time

Investors: A person or organisation that spends money on something and expects to make a profit

Anxious: Feeling worried or nervous

Demand:  Making a strong request

 

Activities

For listening practise, listen to the recorded article here:

British English:

American English:

Match the Synonym!

1. Quarter A. Find a fault
2. Expensive  B. 1/4
3. Criticised  C. Made available
4. Popular  D. Before
5. Released  E. Unbelievably
6. Incredibly  F. Financier 
7. Previous G. Costly
8. Investors  H. Worried
9. Anxious I.  Well liked

True or False?

1. Apple made $10bn last year. T / F

2. No one criticised the iPhone X.  T / F

3. Apple sold more phones but made less money. T / F

4. The iPhone X is their most popular phone. T / F

5. Two new iPhones were released last year. T / F

6. The iPhone X wasn’t very popular. T / F

7. The iPhone 8 was more popular than the iPhone X.  T / F

Unscramble the sentence!

1. $20bn / said / quarter / / made / they / last / Apple

2. last / was / phone / X / their / most / popular / quarter / iPhone / The

3. iPhones / released / last / year / were / Three / new

4. concern / been / has / of / the / lot / about / the / iPhone / There / X / success / of / a

5. iPhone / The / world / the / popular / phone / in / the / is / most

Listening and Vocabulary

Listen to the article and fill in the words OR practice vocabulary and fill in the words.

British English:

American English:

Released Incredibly Higher
Success Expensive Criticised
Anxious Popular Quarter

Apple said they made $20bn last __________ This is because of the new ____________ iPhone X. The iPhone X was ____________ for being $1000. Apple sold less iPhones than before but they made more money because of the ___________ price. The iPhone X was their most popular phone last quarter.

Apple sold 77.3 million iPhones in the last 3 months of 2017. Three new iPhones were __________ last year. Only the iPhone X is __________ popular though. The iPhones 8 and 8 Plus have been less popular than in previous years.

There has been a lot of concern about the ___________ of the iPhone X. Investors have been ____________ over whether or not it has been as successful as they had hoped. There has been lots of news about Apple making fewer iPhone X’s because of low demand.

The iPhone is the most ___________ phone in the world. There are 1.3 billion people with iPhones.

Conversation Questions

Take turns speaking with a partner or try to answer on your own:

1. Did you find this article interesting? Why or why not?
2. Did you learn anything new from this article? If so, what?
3. What do you know about Apple?
4. What kind of phone do you have?
5. Are iPhones popular in your country?
6. How often do you change your phone?
7. What do you use your phone for the most?
8. What is your favourite phone maker? Why?
9. What do you think about the iPhone X costing $1,000?
10. What do you think phones will be like in 10 years?
11. At what age should someone get their first phone?
12. Are you addicted to your smartphone?
13. What is the best thing about your smartphone?
14. How many different phones have you owned?
15. What has been the best phone you’ve ever owned?
16. Do you think a phone is necessary in today’s society?
17. What would life be like if you didn’t have a phone?
18. Would you consider changing your brand of phone?
19. Do you think having a phone or a computer is more important?
20. What would you do if you were the CEO of Apple?